TEMPLATES
Start from a message that already has a job to do.
Blank pages are where good intentions stall. Each LetterFrame template is a real email, structured for a real situation, with guidance on when to use it and what to change. Pick one, make it yours, send it to the right group.
01 · SIX STARTING POINTS
The six starting points
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TEMPLATE / WELCOME
Welcome
Say hello properly.
When someone joins your list, this is the first thing they read.
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TEMPLATE / NEWSLETTER
Newsletter
Stay in touch without padding.
A structure that respects the reader’s time.
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TEMPLATE / PROMOTION
Promotion
Run an offer with a date on it.
What it is, why it matters, when it ends.
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TEMPLATE / LAUNCH
Launch
Announce something new in three beats.
Coming, here, last call.
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TEMPLATE / FEEDBACK
Feedback
Ask, and make it easy to answer.
One question beats a survey nobody finishes.
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TEMPLATE / RE-ENGAGEMENT
Re-engagement
Bring the quiet ones back.
Remind them why they joined, then give them a reason.
Found your starting point?
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