TEMPLATE · FEEDBACK
The feedback request
Ask, and make it easy to answer. One question beats a survey nobody finishes.
01 · THE GUIDANCE
When to use it.
After someone has experienced what you do: an order delivered, a class attended, a project finished. Ask while it is fresh, and ask one thing.
What it helps achieve.
Answers you can act on. One focused question gets a far better response than a long survey, and the replies tell you what to fix, what to keep, and what your happiest customers would say about you.
What you customise.
The single question. Why you are asking, in one honest sentence. What happens with the answer: will you reply, will it shape what you do next? Make the ask feel like it lands somewhere.
02 · THE EMAIL
SUBJECT — One question about your order
Sam at Northstar
TO — YOU · It takes ten seconds, and I read every answer.
How did the linen set arrive?
Your order arrived last week, and I’d like to know how it went. I ask because the answers genuinely change what we do — last year they changed how we pack everything.
Was everything as you hoped? Reply to this email and tell me — one sentence is plenty.
Answer with one tap
— Sam, Northstar Studio
Every reply is read and answered · Unsubscribe
ANNOTATIONS
SUBJECT
One question about your order
OPENER
Why you are asking, honestly.
BODY
The one question, alone on the page.
ASK
Reply directly, or one tap.
FOOTER
What happens with their answer.
Make it yours.
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